Rodenstock presents the first Mercedes-Benz Style Eyewear collection for Spring/Summer 2013

Innovative styling and dynamic style for the best vision and look

Mercedes-Benz Style and Rodenstock present the new eyewear collection for spring/summer 2013. This start includes nine correction spectacles as well as six sunglasses.

Design perspective in the future: 

MBS-5018_B1        MBS-1024d

Mercedes-Benz Style Iconic Eyewear

Mercedes-Benz Style is presenting a design study at the opti 2013 that will be full of surprises with flowing, three-dimensionally raised shapes. The sunglasses target the luxury design segment. The skilled, formal interplay between the striking front with the contrasting bridge and the calm, harmonious lines on the sides ensure an unmistakable image.

A thrilling flair is also found in the colouring, which uses two matched shades in the nose area as well as on the sides.

Mercedes-Benz Style: Progressive Design and Unmistakable Styling

To create fascination and brand identity: That is the goal of the design philosophy of Mercedes-Benz. Mercedes-Benz Style communicates innovation through a well thought-out, intelligent design and composition. Hence, the products of Mercedes-Benz Style carry over the innovative design into the lifestyle segment. The common factors in everything are the unmistakable design, high quality standard, choice of exquisite materials with perfect workmanship as well as the symbiosis of luxury and passion.

The styling is distinguished by the interplay between exciting proportions, organic shapes and curving lines, which convey extraordinary harmony and modern lightness.

Eyewear for the Highest Standards

MBS-1024aHigh-tech, exquisite materials implemented timelessly in soft shapes – that is the best way to describe the MBS 1024 sunglasses.

The openings on the sides and 3D bridge stand out. The gliding spring hinge is durable and concealed inconspicuously in the sides. Colour coordinated, matt end covers complete the frame. Harmonious contrasts arise in the interplay between the rounded lenses framed by shiny titanium and the matt, shimmering sides that provide an exquisite matt/gloss effect.

With Rodenstock Sun Contrast or polarised lenses, the “Drivers Edition” ensures full UV and glare protection. They are also available with individual prescriptions thereby providing greater safety.

Characteristic Lines and Inspiring Colours

MBS-4010cModern frames made of pleasant to wear multi-layer acetate complete the collection.

Model MBS 4010 wins over with its sporty shape, the technical structure of the sides with a high-quality feel and rounded lenses.

Regarding the colouring, the multi-layer acetate combines two colours into one harmonious combination, such as red and Havana, for example. The frame is available in dark grey, olive and black-brown.

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