With the d-day closing in, the optical industry in India is sure to be blown away by this initiative from FourPlus Media. Mr Snehal Turakhia of Turakhia Opticians, Chennai, is all praise for VP Awards, and looks forward to a radical change in the industry.
The Jury Meeting, held on 27th December 2013 at – Marigold Business Centre, J W Marriott, Juhu, Mumbai, witnessed the jury excited and gladly surprised as they saw numerous entries ready to be rated and eventually nominated. The nominations has concluded for the 25 categories and the gates are already open since January 1 2014 for the public online voting. The optical fraternity seems to be excited as this event will take the industry to a newer level and shall tap into the immense potential that has been explored only outside India.
Mr Snehal Turakhia is a part of an esteemed jury panel, who shortlisted the most-deserving entries amongst the ones received. He sounded very confident about the outcome of such an initiative, and considers the move as a force to reckon with in the future.
VP Awards initiative by FourPlus Media opens an informal, yet inclusive, channel of communication from the opticians to the distributors and brands, bridging all previous gaps. It is aimed at recognising the efforts and achievements of some of the most successful personalities and business houses of the Indian optical fraternity. But more importantly, it gives opticians across India, a voice.
The voting for the awards commenced on 1st January, 2014.
As of today, votes continue to pour in adding to the anxiety of the team and the participants.