Essilor features Xperio UV lenses at the International Cannes Film Festival Luxury Gift Lounge

Celebrities, VIPs and Media to Receive Xperio UV Sunwear

Cannes_Recap_800pxEssilor of America, the nation’s leading manufacturer of optical lenses, is helping celebrities look their best while protecting their eyes from the sun this summer with Xperio UV™ lenses, the only outdoor lens solution that eliminates 100 percent of blinding glare while providing the maximum UV protection on both the front and backside of the lens.

The company will gift luxury sunwear to top celebrities, VIPs and entertainment media during GBK Production’s Luxury Gift Lounge May 17-20 at Villa Madrid.  The event will coincide with the 66th Annual Cannes International Film Festival.

An exclusive list of guests will receive Xperio UV superior polarized sunwear in luxury frames and will pose for photographs.

Xperio UV lenses provide maximum UV protection and offer an Eye-Sun Protection Factor (E- SPF®) of 50+, which means that Xperio UV lenses provide at least 50 times more protection from dangerous UV radiation than wearing no lenses at all.

GBK Productions, a leading luxury lifestyle gift lounge and special events company, consistently provides an unmatched environment for sharing the latest trends while making charitable donations a focal point of each event.

“We are looking forward to introducing Xperio UV lenses as the exclusive eyewear partner at the world’s most prestigious international film festival,” said Theresa Agnew, senior vice president of marketing, Essilor of America. “Essilor is thrilled to have the opportunity to provide celebrities, VIPs and media from around the world the chance to experience the best in polarized lenses.”

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