Diesel Eyewear’s new online image: preppy and refined!

Online platforms of Diesel Eyewear are officially live from today!

All digital platforms are a key tool of the marketing plan and are perfectly in target with their end consumers!

Facebook
Starting from today Diesel will post on a weekly basis on its FB page news about sunglasses and denimize..stay tuned!

http://www.diesel.com/
The homepage features dedicated boxes to denimize and eyewear pages
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http://www.diesel.com/denimize/
The denimize dedicated website is online, including the store locator with the best active Diesel customers (to date, branches only). It will be updated with premium visibility on a weekly basis!
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For the cities where is planned a OOH, a special POP up will appear the first day of OOH campaign to push the interactive APP. See below:
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http://www.diesel.com/eyewear
The dedicated eyewear page featuring the complete sun and optical collections
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