Category Archives: Middle East

POLICE celebrates its 30th anniversary with ‘Look Beyond’

POLICE celebrates its 30th anniversary with ‘Look Beyond’

Police_30_Anni_black_aed1200Dubai, April 18, 2013: Police – the house brand of the De Rigo Group that is a worldwide leader in the production and distribution of high range glasses – celebrated its 30th anniversary at Pavilion Downtown, Dubai on 18th April 2013 with Look Beyond, a great initiative that features a unique, refined special edition sunglass.

The special edition sunglass model featured unique and sophisticated details which marked the iconic 1980s lifestyle. It is enhanced with special gold plating and precious details such as leather inserts and the iconic winged Police logo.

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Happenings : Vision-X Dubai on 9th April, 2013

Happenings : Vision-X Dubai on 9th April, 2013

pre-reg-1OGO LAUNCHES ICE WATCH EYEWEAR IN THE MIDDLE EAST. 

French leading manufacturer, LOGO, in corporation with their distributor in the Middle East, AMICO are launching for the first time in Middle East, the ice watch eyewear and sunglasses collections. Cool and trendy eye wear are available in 12 different colors.

NIKON LAUNCHES SEECOAT BLUE FOR THE 1ST TIME IN THE MIDDLE EAST.

Nikon innovates and offers a lens that reduces High Energy light filtered by crystalline lens and the proportion reaching our retina. Seecoat Blue lens filters harmful high energy light and resists to Scratches,Reflection,Smudge & Dust

GKB LAUNCHES DAYNITE IN THE MIDDLE EAST. 

Take the 5 minutes DAYNITE Challenge. After 5 minutes in the Hot Sun, DAYNITE is darker than any other photo chromatic. Good for drilling in rimless, super HC and MC adhesion, clear transmission and monomer produced by Japanese company.

JOHNSON & JOHNSON LAUNCHES – ONE DAY ACUVUE MOIST FOR ASTIGMATISM

1st daily disposable for astigmatism with wider range of parameters with two unique technologies that fits comfortably all day. A new daily disposable soft toric contact lens for individuals with astigmatism, a common vision problem which effects how the eye focuses light. 1-DAY ACUVUE® MOIST® for ASTIGMATISM is made using LACREON® Technology.

 

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What took place at Vision-X Dubai’s Day 2

What took place at Vision-X Dubai’s Day 2

ESSILOR LAUNCHES VARILUX S SERIES   pre-reg-1

Varilux S series are the most sophisticated progressive lenses of the Varilux range. Created by using the latest advances in optics and the deep understanding of wearers physiology.

Discover Unlimited Vision with the Varilux S series.

ECO-FRIENDLY WOODEN EYEWEAR LAUNCHED

Italian brand Feb 31st launched its eco – friendly wooden eyewear for the first time in the Middle East. The eyewear frames will be available at outlets in the UAE within the month said MENA distributor Marco Bonapace of Vision Eye wear. Feb 31st founder Stefano Sarti Cipriani said: “We source the wood from the United States and Canada and it is fully certified by the Forests Stewardship Council, which also monitors and certifies our production process.

MULTIFOCAL LENSES MAKE A DEBUT 

CIBA Vision debuted new Air Optix Aqua multifocal contact lenses, which offer superior vision for emerging presbyopes in those people approaching 40, through regional distributor AMICO. Presbyopia is an age-related condition that causes blurred near vision. It typically starts at around age 40 and causes people to squint or hold reading materials at arm’s length to help their eyes focus.

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