Category Archives: India

Sterling Group adds more brands to its portfolio

Sterling Group adds more brands to its portfolio

Mumbai-based Sterling Group, a leading eyewear distributor in India, will be introducing several new brands in the country.

sterlingThese include various Marchon brands like Valentino, Bebe, Diane von Furstenberg, Nine West, Chloe, Michael Kors and Nike. Of these, Nike is the first sports eyewear brand that Sterling is adding to its list.

Sterling is also strengthening its kids eyewear portfolio with the addition of Warner Bros eyewear, which include eyewear based on famous cartoon characters like Tweety, Tom and Jerry amongst others. Sterling’s portfolio already includes kids eyewear from Marvel and Disney.

“The next year is going to be a very exciting one for us, with the additional of such reputed new brands in our portfolio,” said Ketan Parikh, Managing Director of Sterling Group. “We are confident that the growing Indian market will accept these brands gladly and we hope to set new milestones for our company in 2013.”

The company will also held a four-day optician meet at The Lalit at Connaught Place in New Delhi, between 29th January to 1st February, 2013. The company had invited leading opticians from all over the country to this event where they were shown the latest Spring Summer 2013 collections from its various brands.

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Shailaja Optical Industries becomes exclusive distributor for Daniel Hechter eyewear

Shailaja Optical Industries becomes exclusive distributor for Daniel Hechter eyewear

Mumbai-based Shailaja Optical Industries has signed an exclusive agreement to distribute Daniel Hechter’s eyewear in India. Daniel Hechter is a fashion brand based in Paris. The brand blends French savoir faire with sporty elegance to create eyewear styles that convey urban chic.

shailajaIt was in 1962 that French designer Daniel Hechter made a foray into the fashion world and the brand celebrated its 50th anniversary in 2012. The collection from the brand includes a mix of oversized sunglasses, half rim optical designs as well as colourful acetate frames in interesting shapes.

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SNDT University’s optometry students visit Mumbai’s MN Banajee Industrial Blind Home

SNDT University’s optometry students visit Mumbai’s MN Banajee Industrial Blind Home

Mumbai’s SNDT University’s students of Diploma in Ophthalmic Technology visited The Macherji Nowrojee (MN) Banajee Industrial Blind Home in the city on 20th October, 2012. The 14 students were accompanied by Yogita Rajgandhi, Principal of Aditya Jyot Institute of Optometry.

Jeevan, the co-ordinator at the institution assisted the group and showed them to the various sections where the visually impaired students learn life-skills like weaving, making of objects made from canes and sewing. They were also given a tour of the computer coaching section too. The tour was wrapped up with some dance where the students of SNDT University and MN Bawajee Industrial Blind Home jointly participated in.

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Elizabeth Arden Eyewear debuts in India

Elizabeth Arden Eyewear debuts in India

Mumbai-based OptiVision has introduced Elizabeth Arden Eyewear in India, making the brand’s stylish eyewear available for the discerning and elegant woman.

elizabeth-arden-logo1Elizabeth Arden is reputed the world over for its beauty products since 1910. The brand’s eyewear styles go well with formal as well as casual attire and impart a sense of female indulgence.

Beginning as a skin care company over a century ago, Elizabeth Arden soon expanded into beauty products and eyewear. Its eyewear collections are designed and manufactured by Eyewear Designs.

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Students of Aditya Jyot Institute of Optometry visit Essilor’s Mumbai facility

Students of Aditya Jyot Institute of Optometry visit Essilor’s Mumbai facility

9 second-year and third-year students from Aditya Jyot Institute of Optometry visited Essilor’s Mumbai facility on 7th September, 2012. They were accompanied by their principal, Yogita Rajgandhi.

dsc06320The students got an opportunity to understand how lenses are manufactured and how different types of surfacing treatments are applied on lenses. They interacted with the division heads of different processes at the facility, who informed them about the newer developments in different domains of lens technology.

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