Americans report being left high and dry while on computers, in front of TVs and on the road

Fact: the average person spends more than 33 hours per week watching TV. Add in the average 3.6 hours per day in front of a screen on social network sites and countless hours on a computer at work or school, and you’re looking at a substantial amount of screen time. All this screen exposure could have an extremely irritating effect on your eyes, especially if you wear contact lenses.

Biotrue-ChallengeAccording to a recent nationwide poll that drew participation from more than 167,000 contact lens wearers, over half (55.2 percent) agreed that looking at a computer or television screen when wearing contact lenses were the key factors in experiencing eye discomfort.

“I’m one of those guys who spends hours on a screen – literally – from the TV screen to the computer screen to the screen on my mobile device. And as a contact lens wearer, I know how important it is for people to be able to count on their lenses for the most important parts of their day – including watching me on TV,” said Ross Mathews, comedian, “The Tonight Show” correspondent and “Chelsea Lately” regular. “No one should be left high and dry when they’re trying to see the world around them. That’s why I’m working with Bausch + Lomb to invite people to take the Biotrue® Challenge – so they can see first-hand how lens wearing can be easier on their eyes, no matter what the day may bring.”

“People who experience dry, irritated eyes while wearing contact lenses throughout the day should consider trying a contact lens solution that is designed to work like the eyes, such as Biotrue multi-purpose solution,” said Ryan Stybel, O.D. “The lubricant in Biotrue multi-purpose solution is found naturally in the eyes, and it has a unique formula that helps to keep lenses moist for up to 20 hours. This has made a world of difference for my patients who have found that they can now comfortably wear their lenses longer into the evening.”

Consumers can take the Biotrue Challenge by visiting biotruechallenge.com. Participants have until August 30, 2013 at 11:59:59 a.m. ET to try Biotrue multi-purpose solution, experience the difference and share their feedback with others, for a chance to win $10,000.

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