Prada is synonymous with a style that has often anticipated and dictated aesthetic trends.
Innovative spirit, curiosity and strong artisan traditions are the tangible signs of the brand’s values that pervade the entire manufacturing process, from creation to shop floor.
PRADA EYEWEAR FALL/WINTER 2013
The Prada Fall/Winter 2013 Women’s Eyewear collection is inspired by a controversial feminine personality, in which surges of romanticism are undermined by an introverted attitude.
Evoking a retro ‘40s style, the collection features sophisticated models in which wide and angular fronts are paired with thin metal temples, and sinuous and essential lines interplay with bold, geometric volumes. The colour palette varies from traditional black, ivory and cacao tones to colourful reinterpretations of classic tortoise shell.
The models in the Ornate special collection boast a sequence of precious stones that illuminate the frames and transform them into unique pieces, true creations that play on the timeless combination of black and white.
The Prada Fall/Winter 2013 Men’s Eyewear collection strikes a fine balance by combining purely classic lines and sophisticated processings.
The contemporary feel of the collection is accentuated by the square, yet gently rounded shape of the fronts set against the experimentally linear profiles of the temples and lenses.
The elegant colour tones, exclusive acetates and contrast between matte and glossy finishes confirm the creative spirit that runs through the entire Prada Eyewear Fall/ Winter 2013 collection.
“Cinéma” Special Collection Project
Presented during the Prada Women’s F/W 13 runway show, this model offers a sophisticated construction in which elegance and raw sensuality intermingle. The pentagonal shape and thickness of the acetate front marry harmoniously with the thin metal temples. The double metal bridge is reinterpreted in an utterly feminine style. Available in classic Black, Ivory and Tortoiseshell. Prada logo engraved.
The pilot version of the Cinéma model where the thickness of the frame has been slimmed down, but is still in keeping with the season’s theme of oversized acetate shapes and thin metal temples. Available in Black, Classic Tortoiseshell and Sand Brown, Camel and Red Opaline Tortoise. Prada logo engraved.
The Cinéma capsule collection also includes a rectangular optical model. Featuring slimmer lines and volumes, the model retains all the sophistication that characterizes the season’s theme. Available in Black, Ivory, Cacao, Classic Tortoiseshell and Camel, and Red Opaline Tortoiseshell. Prada logo engraved.
Model SPR 31P
The magnificence of this rounded Ornate model is expressed in the light and dark crystals, each one applied by hand, that embellish the wide front, making for a sinuous and feminine look, while a half-circle detail enriches the temples. The palette of colours plays on the combination of classic tones of Black and White. Prada lettering logo.
In the rectangular version of the Ornate collection, the decoration along the temples is composed of a metal serpentine of concentric circles interspersed with three-dimensional black crystals. The composition of the crystal flower is the result of painstaking hand-craftsmanship using the highest quality materials. The palette of colours plays on the combination of classic tones of Black and White. Prada lettering logo.
The Ornate collection includes an elegant optical model. The lines become suppler and the flower is slightly smaller, in keeping with the sinuous profile of the temples, for a graceful, light and feminine look. Available in Black, Ivory and Classic Tortoiseshell. Prada lettering logo.
Model SPR 02Q
A classic model, whose elegance harks back to the ‘50s with a modern twist. The squared acetate front features a subtle cat-eye silhouette, while the finishings and beveled temples lend a three-dimensional effect with a vintage flair. In addition to classic Black and Medium Tortoise, the color palette playfully combines Ivory, Cacao and Violet fronts with temples in Orchid, Sand Brown and Cacao Violet Tortoiseshell.
Sinuous and symmetrical lines characterize this rounded model from the new Prada Women’s Eyewear collection. The acetate temples are skillfully detailed and beveled to create a sophisticated three-dimensional effect. The color palette features the classic tones of Black, Tortoiseshell and Cacao combined with Sand Brown Tortoiseshell temples. Prada lettering logo.
The classic Pantos model is reinterpreted in a cat-eye version, with a blend of sleek lines and boldly creative acetate details. In addition to the classic tones of Black, Tortoiseshell and Medium Tortoiseshell, Prada offers up bright, two-layer acetate models in Blue-Turquoise and Red-Orange. Prada lettering logo.
Prada revisits the classic Pantos model and proposes a balanced combination of sinuously contoured metal rings and top bar along the front paired with acetate temples. The colour palette plays with bright shades of Cacao Violet Tortoiseshell and Black and Cacao fronts with Orchid and Sand Brown Tortoiseshell temples. Prada lettering logo.
A minimalistic optical version of the Prada Poeme special collection. This model forgoes the floral embellishments along the temples in favour of essential lines and a bold thickness, in keeping with the theme of the special collection. In addition to the classic tones of Black and Tortoiseshell, Prada proposes the acetate models in vibrant Medium Tortoiseshell and Cacao Violet fronts in contrast with Red and Burgundy temples. Prada lettering logo.
This optical women’s model from the new Journal collection draws inspiration from the ‘50s and the squared acetate front features a subtle cat-eye silhouette, while the finishings and beveled temples lend a three-dimensional effect with a vintage flair. In addition to classic Black and Medium Tortoiseshell, the color palette playfully combines Ivory, Cacao and Violet fronts with temples in Orchid, Sand Brown and Cacao Violet Tortoiseshell.
Model SPR 34P
The De Luxe model from the Cast special collection exquisitely combines classically traditional lines and sophisticated processing. Presented during the Prada Men’s F/W 13 runway show, this model highlights the squared, subtly rounded profile of the front in contrast to the experimental linear silhouette of the temples and lenses. The bottom half of the frame appears to have a clean cut, as if to emphasize the contrast between the model’s purely classic style and its reverse. Available in Black, Matte Marbled Black and Cacao. Prada lettering logo.
The stylistic search for perfect classicism has been translated into a structure that strikes the perfect balance between rigorous lines and the bold volumes of the acetate front and temples. The chromatic evolutions mark the model’s distinctive character, in which various hues combine to create a dazzling front. Available in Black and Tortoise paired with Mustard and Graphite. Prada lettering logo.
Model SPR 05Q
Prada reinterprets a classic squared men’s model, emphasizing volume and underscoring the contours of the front with a geometric design. The sleek design is set against the creative colour scheme and contrasts of matte and glossy finishes. Color palette in Black, Cacao, Matte Marbled Black and Matte Tortoiseshell. Prada lettering logo.
The men’s optical model from the new Journal collection, as shown in the Fall/Winter 2013 ad campaign, features clean lines and bold thicknesses, in line with the brand’s stylistic identity. The geometric temples boast metal detailing that highlights the Prada lettering logo. In addition to Black and Tortoiseshell, the model is available in Cacao and Marbled Black. The exclusive silkscreened acetates featuring the hounds-tooth print from the Prada Men’s Fall/Winter 2013 collection enrich the inner temples in the Black and Cacao versions.
A classic optical model with a rectangular silhouette, whose supple contours make for a clean and essential look. The metal plaque on the temple features the Prada lettering logo. Available in Black, Matte Marbled Black, Marbled Brown, Light Tortoise shell and Amaranth.